{"id":10110,"date":"2016-05-03T16:00:36","date_gmt":"2016-05-03T16:00:36","guid":{"rendered":"http:\/\/routenote.com\/blog\/?p=10110"},"modified":"2016-05-03T13:58:22","modified_gmt":"2016-05-03T13:58:22","slug":"drake-and-beyonce-just-caused-music-streamings-best-week-ever","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/drake-and-beyonce-just-caused-music-streamings-best-week-ever\/","title":{"rendered":"Drake and Beyonc\u00e9 Just Created Music Streaming’s Best Week Ever"},"content":{"rendered":"

Drake just broke Adele’s streaming record and Beyonc\u00e9 debuted at number 1 on the Billboard Hot 100 Chart with 12 tracks in the top 100 at once – another record broken.<\/h4>\n

If you didn’t know that Beyonc\u00e9 surprise launched her passion filled album and Drake dropped his long awaited fourth album this week, then how’s the rock you’ve been hiding under? These aren’t just massive releases for the music industry in general, these two new albums once again position streaming in a massively important role for modern music releases.<\/p>\n

Beyonc\u00e9 released her surprise album ‘Lemonade’<\/a> last weekend to critical acclaim and created brilliant publicity by stirring controversy over her personal life. But it mattered to us because she released the album as a streaming exclusive to Tidal, proving the prominence of music streaming and the competition that comes with the streaming boom we’re seeing happen before us. With a mix of Record Equivalent Streams (RES – number of streams that count as a record sale) and album sales Beyonc\u00e9’s Lemonade debuted at number 1 in the album charts with a record breaking 12 songs from a female artist\u00a0all appearing in the chart.<\/p>\n

\"Drake
Beyonc\u00e9’s Lemonade featured a full visual counterpart streamed first on HBO & Tidal<\/em><\/span><\/figcaption><\/figure>\n

Drake’s album on the other hand was released as a streaming exclusive on Apple Music. Just days after launching his new album ‘Views’, Drake’s streams boosted so high on his\u00a0single ‘One Dance’ that it beat Adele’s record breaking 7.32 million streams, for\u00a0her track Hello’s first week available. His combined sales and RESs have also been doing incredibly putting him at number one of Buzzangle’s charts<\/a>\u00a0with\u00a0‘Views’ expected to surpass 1 million album sales by the end of its first week.<\/p>\n

\"Drake
Album cover for Drake’s ‘Views’<\/em><\/span><\/figcaption><\/figure>\n

So this week has been massive for music and streaming. But on the other hand both of these global music stars releasing their new albums\u00a0exclusively on particular streaming services\u00a0can split fans and services. Although Drake’s album only remains exclusive for a week and it’s yet to be confirmed if Lemonade will only stream on Tidal forever it represents an issue within the new industry. With the varied choice of streaming services, the services want exclusives to draw you in – but exclusives can alienate fans who chose other services, and takes away an element of choice, it can even promote piracy<\/a>.<\/p>\n

What do you think – Are streaming exclusives just healthy competition or does it create a rift in a platform that is quickly becoming the primary source of music consumption? Let us know in the comments below.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Drake just broke Adele’s streaming record and Beyonc\u00e9 debuted at number 1 on the Billboard Hot 100 Chart with 12 tracks in the top 100 at once – another record broken. If you didn’t know that Beyonc\u00e9 surprise launched her passion filled album and Drake dropped his long awaited fourth album this week, then how’s the rock you’ve been hiding under? These aren’t just massive releases for the music industry in general, these two new albums once again position streaming in a massively important role for modern music releases. Beyonc\u00e9 released her surprise album ‘Lemonade’ last weekend to critical acclaim…<\/p>\n","protected":false},"author":12,"featured_media":10111,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[568,5802,528,2796,5116,6713,28,422,5473,6210,6731],"acf":[],"yoast_head":"\nDrake and Beyonc\u00e9 Just Created Music Streaming's Best Week Ever - RouteNote Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/drake-and-beyonce-just-caused-music-streamings-best-week-ever\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Drake and Beyonc\u00e9 Just Created Music Streaming's Best Week Ever - RouteNote Blog\" \/>\n<meta property=\"og:description\" content=\"Drake just broke Adele’s streaming record and Beyonc\u00e9 debuted at number 1 on the Billboard Hot 100 Chart with 12 tracks in the top 100 at once – another record broken. 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