{"id":100295,"date":"2024-07-09T16:00:00","date_gmt":"2024-07-09T15:00:00","guid":{"rendered":"https:\/\/routenote.com\/blog\/?p=100295"},"modified":"2024-07-09T15:30:21","modified_gmt":"2024-07-09T14:30:21","slug":"over-1-billion-playlists-will-be-created-on-spotify-this-year","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/over-1-billion-playlists-will-be-created-on-spotify-this-year\/","title":{"rendered":"Over 1 billion playlists will be created on Spotify this year"},"content":{"rendered":"\n

Image credit: Cofohint Esin<\/a><\/em><\/p>\n\n\n\n

Are playlists the new album? If so then there’s steep competition with almost 725 million playlists created this year alone.<\/span><\/h2>\n\n\n\n

The way that we consume music is changing as we use music streaming. The tracks we like are getting shorter and some argue that the album is being retired in favour of the playlist<\/a>. Spotify’s creator speaks on how they’re putting emphasis on the playlist.<\/p>\n\n\n\n

Spotify<\/a> co-founder and Daniel Ek thinks highly of playlists. In a recent LinkedIn post<\/a>, he says: “If you asked people what differentiates Spotify, one of the things they always cite is our playlists.” Whilst Spotify’s famous for their in-house playlists, user-created playlists are a huge part of their platform.<\/p>\n\n\n\n

In-fact, Spotify currently houses roughly 8 billion playlists created by users themselves. 725 million of them have been created since the start of 2024, putting users on track to create around 1.5 billion playlists this year alone.<\/p>\n\n\n\n

The huge creation of playlists is perhaps down in part to Spotify’s AI Playlist tool<\/a>. The beta of this feature allows subscribers to create automatically generated playlists from text prompts which they can play, save, and share.<\/p>\n\n\n\n

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Use Spotify’s AI Playlist tool and build tailored playlists for any musical occasion<\/a><\/blockquote>