Why is visual branding important for musicians?
Branding might seem like advertising agency fodder, but musicians should pay attention to it as well. Here’s why… The music industry is notoriously competitive, so standing out is essential for independent artists. While your music is the core of your career, visual branding plays a massive role in how you present yourself and how your audience connects with you. A strong visual identity not only helps you attract attention but also makes your music more memorable and marketable. If this is all sounding a bit gross – we get it. But the harsh reality is that if you want to…
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