US No Fakes Act returns to tackle AI deepfakes in music

The US is cracking down on AI deepfakes with the return of the No Fakes Act. The US music industry is welcoming the return of the No Fakes Act – a proposed law designed to crack down on unauthorised AI deepfakes. Originally introduced in 2024, the bill didn’t pass before the elections. Now, it’s been reintroduced by a group of US senators from both major political parties, with fresh support from the music world and big tech names like YouTube and OpenAI. The aim of the bill is simple: to protect people from having their voice or image used without…