Meta are upping the maximum length of Facebook Reels, in line with Instagram Reels, to 90 seconds, from the previous 30 seconds limit.

Meta for Creators announced the change last week on Facebook and Twitter. This brings Facebook Reels length in line with Instagram’s maximum duration, up from YouTube Shorts’ 60 seconds and down from TikTok’s 10 minute limit. Users can still upload regular videos up to 4 hours (!) in length to Facebook.

This announcement came with some other smaller updates to Facebook Reels, which borrows some ideas from Instagram Reels and TikTok. We should see these updates roll our to all users soon.

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