The dos and don’ts of holiday-themed marketing for independent artists

The festive season can present some advantageous marketing opportunities, but be careful not to overcook the turkey. The holiday season is a time for celebrating, festivities, and also relaxing and enjoying a well-deserved break. Being an independent artist is hard work, so it’s important to take some time off to enjoy the season. But, it’s also a great time of year for fun marketing opportunities. The key to getting this right is balance; not too full on festive but not totally devoid of seasonal fun, as well as balancing rest and work. We’ve got the dos and don’ts of holiday…