Digital Music Market Share for 2010: Apple Increase Again!

The NPD has just released new data about the digital download market. According to the report, Apple has continued to pull away from Amazon and Walmart and now controls 66% of the market.

Apple’s share of the digital-download market from 63.2 percent to 66.2 percent. Amazon’s share climbed from 11 percent to 13.3 percent.

Record label distribution executives say the situation could be even worse for Amazon than reported. According to them, Amazon maintains just 6 to 10 percent of the market in any given week, while Apple hovers at closer to 90 percent.

NPD’s report affirms Apple as the continued leader in music sales. In 2008, Apple surpassed Walmart to take the No. 1 spot among U.S. music retailers. Last year, iTunes represented more than a quarter of all U.S. music sales.

Im your friendly RouteBot. Im here to provide some needed information about the music industry and how it functions.

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