RouteNote and Our Progressions

Here are RouteNote we have been very open about our statistics and offering from the beginning. Today I just wanted to run through how RouteNote is progressing and what you can expect for the future moving forward.

RouteNote Growth:

As most startups in the current economic climate RouteNote is no different, we have a very limited advertising and marketing budget which of course means growth doesnt have the possibilities as it would otherwise. However, we have been seeing an increase in traffic every month which is quite positive. I think this increase in traffic has a lot to do with the great press we have been receiving from all over the web (Rev2, Techcrunch UK, CNet, and more).

Additionally, we have been keeping track of how long it has taken RouteNote to reach goals of 1000 track intervals. It took RouteNote 199 days to reach 1000 tracks online, but the next 1000 tracks only took 109 days, and this last 1000 tracks which now brings us to over 3000 tracks online took 76 days to reach. The site is rising and our service is increase and becoming more efficient everyday.


RouteNote has been developing new partnerships will all different types of companies in a variety of areas. Here at RouteNote we believe that diversity in digital music distribution is key. With download stores there are really only three main players at the moment, iTunes, eMusic and Amazon, and RouteNote has partnership argeements with all of these stores. Soon we will be adding more partnerships to help our musician push their music across the entire internet with the aim of allowing them to reach the mass market, while at the same time offering them top royalty and revenue schemes that are the best in the industry. Watch out for RouteNote partnering with some of the biggest growing music services on the web.

New Features Coming Soon:

Here at RouteNote we launched in the same way as many other startups. First you have private beta, then beta, then launch the site with a full service. Here at RouteNote we followed the same kind of structure but for us the beta tag is only there because we were yet to release our desktop upload tool. This tool and the beta tag should be completed in the coming months. Additionally, we are looking to add more services in our tools section which aims to help artists find great deals and provide them with the right tools to help self-promotion.


RouteNote is still growing at a steady pace and we are aiming over this time to increase our offering as much as possible. As a RouteNote user you will see added partners in terms of stores, mobile, streaming, licensing and others, as well as a much more rounded product offering.

Digital Music Distributors Compared

We’re aware of the fact that we’re a small company compared to some of our competitors, but our cost to bands is also smaller than most of them. All of our major competitors make a charge for either uploading or hosting your tracks, subscription fees, renewal fees, charges for ISRC codes, different charges based on how many outlets you want your music to appear in, the ways they find of hiding new charges are as innovative as they are various.

We don’t charge you anything until you start making money. Uploading is free, hosting is free, picking different stores is free, in fact everything is free until you sell your first track, at which point we’ll take 10% of the revenue that comes back. You get to keep 90% of everything we make by working together. Ours isn’t the lowest percentage rate in the market: CDbaby offer 91% to their clients, but their upfront charges mean that not only do you have to get your credit card out of your wallet and pay them before you can hope to see any return from selling your music, but you’re also worse off with them than us until you sell more than ten thousand units. The same is true of Tunecore and Musicadium, and the Orchard never get close, as they take 30% of sales revenue for themselves AND charge you $90 up front.

Here’s a little table showing what you’d pay up front to distribute 2 albums over two years through some of the big distro sites (Musicadium deal in AUD, which I’ve converted at today’s rate of 1.549 to the USD).

Music Distribution Companies Compared

And here’s another detailing the income you’d get from various levels of sales, again based on distributing 2 albums over 2 years to all the stores RouteNote deals with, with an average per track income of $0.65, which is what you get back from iTunes.

RouteNote is awesome

As you get up to the 5k mark, Tunecore begin to pull ahead, it’s all pretty even around 10,000 and there are undeniable differences in the revenue earned when you get up towards to 30k sales mark, but we’re cheaper all the way up there, and the money will only ever flow one way – to you – if you deal with us.

So why are we better than our competitors? For artists starting out on their own, who want to be in control of their own destinies until they can prove the worth of their music, who don’t want to spend up-front money, and who aren’t realistically looking for sales of thirty thousand records in the first year or two, we are cheaper, quicker and much more interested in the success of our artists, because we’re smaller and our own success is that much more closely linked to that of our musical partners (read some of our testimonials!).

We had a response from Musicadium about this post – querying the way we’d worked out the fees mentioned. Here’s how it works out, based on the figures here in their agreement:

2 x upload fee to more than 3 stores = 2 x $99 = $198

2 x barcode (UPC) generation = 2 x $39 = $78

2 x annual renewal fee = 2 x $20 = $40

198 + 78 + 40 = 316

$316AUD / 1.549 = $204.00USD

Although the exchange rate has probably changed by now…

January 2009: Sales Statistics Finalised

It’s been another record breaking month for sales as grows from strength to strength. 

Sales statistics for January 2009 have now been finalised, so be sure to check in on how your music is doing!

A big thank you to all account holders for your continued support and patience whilst we continue to close deals and develop the website. 


The RouteNote Team

Japans Internet Music Market Saw Healthy Growth in Q3

Japan’s Internet music market saw healthy growth in the third quarter of this year but a collapse in the once-mighty ringtone market led to mixed results for the cell phone sector of the country’s digital music industry, according to figures released on Friday.

Total downloads over the Internet and on cell phones totalled 118 million during the July to September period, down 3 percent compared to the same three months of 2007, while revenues grew 11 percent to ¥22 billion, the Recording Industry Association of Japan (RIAJ) said. The group collects data from most of Japan’s major music publishers.

Growth was strong in the Internet download portion of the market where downloads jumped 30 percent to 10.6 million and revenue surged 49 percent to ¥2.3 billion. The relatively new music video download market more than doubled in size but was still small at 391,000 downloads.

RouteNote: August Royalties Are Finalised and In Your Profiles!

August was our first full month for downloads and sales. The majority of our sales have come from the all dominant iTunes, but we are looking to push more through eMusic and more. Here at RouteNote we are very happy with the progress of our site and services, and it would be great if you could help and spread the word.

Today, we are announcing that we have finalised all downloads and sales from all stores for all artists. Please check out your sales and earnings history to see how much you have made!


RouteNote Team