Apple Music Might Be Preparing High Quality Streaming

According to some inside sources at Apple the company are developing high quality audio streaming for their streaming service Apple Music.

The rumour comes from Mac Otakara who cite Apple insiders at the Portable Audio Festival 2015 who claim that Apple are developing high resolution audio streaming up to 96kHz/24bit. According to the report it is in development for Apple Music subscribers, next year.

Assuming these reports are true Apple Music will be providing users with better audio quality than CDs (44.1kHz/16 bit). Bono, the frontman for U2, has hinted before about working on a higher quality of music format for Apple.

You may be wondering why all music streaming services don’t provide high quality streaming services, it’s easy right? The problem with hi-res audio isn’t it’s availability, rather the file size. Streaming generally uses MP3 as they take up less memory and bandwidth but it’s also low quality. If you’re streaming a lot of music the size of each song can have a massive effect on the service, your internet and charges. So we can assume that Apple are waiting to introduce hi-res streaming so that they can maximise the efficiency of streaming high quality.

For now we can only wait and see how and when Apple will make higher quality music streaming available on Apple Music

Head of Social Media and Marketing, RouteNote

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