American’s listen to 2+ hours of music every day

We’re living in a time of unlimited and unrestricted music access, and with a world of music at our fingertips people are listening more than ever. The internet and music streaming services have revolutionised how…

YouTube is where 16-44 year old’s discover music around the world

The internet has transformed how we find and listen to music and a new report shows that YouTube is the place to go when it comes to finding your new favourite artists. A new report…

YouTube’s new mobile app tracks your time watching videos

We’ve all got stuck on YouTube watching videos for hours and ending up on a completely different video to where you started. Now you can see how long your video journeys take you. Google have…

The American Music Awards are now officially partnered with YouTube

YouTube Music have signed a multi-year deal with Dick Clark’s American Music Awards for the first-ever presenting partnership for the awards ceremony. On October 9th YouTube will be the first presenting sponsors for the American…

YouTube lists the smartphones you should be watching videos on

YouTube have just launched a brand new report which lists all of the best smartphones for watching YouTube and which ones will diminish your viewing experience. YouTube have revealed their ‘YouTube Device Report’ which recommends…

Vertical videos finally look good on YouTube

Bye-bye black bars. After years of discrimination YouTube are finally showing vertical videos the respect they (maybe) deserve on PCs. Vertical videos on YouTube are finally going to look… better. Regardless of your opinion on…

YouTube joins the dark side with their new theme for Android

YouTube are going dark with their new colour theme on Android taking them away from the light side, but only if you choose to join them. Android owners can at long last fulfil their dreams…

YouTube Introduces Premieres – Build Hype Around Your New Video Content

YouTube is introducing a new way for partners to upload content to YouTube called Premieres. With Premieres, artists will be able to debut pre-recorded videos as a live moment. When creators choose to release a…

YouTube follows Twitter with new clickable hashtags above video titles

Twitter reinvented how hashtags are used in English language and YouTube are taking their hashtags to another level putting them front and centre of videos. YouTube have started including clickable hashtags at the forefront of…

YouTube launch ‘Copyright Match’ feature to find creators’ stolen content

YouTube have launched a solution to the exasperating issue of re-uploaders and content thieves on their giant video platform. YouTube’s new Copyright Match tool gives certain creators the power to identify videos using their content….