Fender unveils their most advanced series, updating all the classics

Fender promise that with their new line of their most popular models, you will “never play a Fender the same way again”. Fender have unveiled the American Ultra Series, the latest versions of all their…

Fender have reinvented their guitars on the advice of musicians

Fender’s new line of American Performer guitars updates their American Special range which they’ve worked closely with performing musicians for guitars tailored to guitarists. Fender have been working closely with performing artists to update their…

Fender’s latest Parallel Universe guitar makes Telecaster’s sparkle

Fender have been launching a bunch of quirky hybrids in their new Parallel Universe range to re-enliven the guitar industry and their latest actually seems quite good! Fender have launched a limited line of their…

Fender reveal their sexy new Player series of guitars

Timeless designs, iconic sound and style. Built on the foundation of legends, the Player Series makes it easy to start your musical legacy with authentic Fender tone and feel. Fender have revealed their new Player…

Check out Fender’s 7 absolutely gorgeous new limited guitars for summer

Another year, another Summer NAMM full of amazing instruments and kit – and especially some beautiful new guitar designs from Fender. Fender have unveiled 7 new gorgeous looking guitars as part of their Mid-Year Limited…