Once again YouTube are at the centre of controversy over what’s best for them and what’s best for users, but this time they want to make you the bad guys. YouTube have launched a new…
YouTube have introduced a new app for businesses that makes it easy to create interesting and engaging video ads straight from their phone. YouTube Director is an app that makes “it easier for every business…
YouTube have introduced Google Preferred Breakout Videos so that advertisers can make sure they’re on new viral and breakout videos. Google Preferred Breakout Videos is the new advertising tier from Google’s ad-platform Google Preferred. Breakout…
In a move that signifies the ever-moving shift online, advertising giant Magna Global have entered the “biggest upfront deal to date”. Magna Global, a subsidiary of Interpublic Group, have just entered a 3 year deal…
YouTube are introducing new Bumper ads that are only 6 seconds long to make watchable, unobtrusive ads. Ads on YouTube are a contested issue – they need to be there to provide income to creators…
YouTube is the largest video hosting website in the world with over a billion video views a day. Since it’s launch ten years ago a lot has changed but it has always remained a free…
Soundcloud advertising units are now in the wild. – “Native,” in which advertisers pay to promote content in the stream (see photo) – Audio ads that will run as long as 30 seconds (though users…
Coke first previewed a new album during Midem in January which collaborates members from Gnarls Barkley, Fall Out Boy, Panic At The Disco and Gym Class Heroes. Now Coke has properly debuted tracks in TV…