Shazam’s music discovery is getting concerts as Songkick partnership goes live

Shazam and Songkick’s partnership is now in effect allowing users to discover new and local concerts and easily as they can discover music with Shazam’s song recognition app.

Shazam and Songkick revealed that they would be coming together at the end of last year, and now 4 months down the line it’s all in place. Songkick is now integrated into Shazam so that users can discover concerts through the new ‘Discover’ section, a feature that presents a curated selection of “cards” with new songs, videos, playlists recommended just for you based on your Shazams and actions in the app.

After expressing he was “extremely excited about bringing this to our global community in 2017” Shazam’s chief product officer, Fabio Santini is chuffed to have the integration launched, saying: “When an artist announces a tour, fans who live near the venue will see a relevant concert card as part of their ‘Discover’ experience.”

Songkick CEO, Matt Jones said after they announced it last year: “The moment of discovery is such an important time to educate the fan about a show. I’m proud to say we’ve built a technology platform that will enable every artists we work with, and every fan who uses us, a chance to seamlessly discover new artists and immediately have the opportunity to see them live. Shazam plays such a pivotal role in music discovery, and we’re excited to expand our reach to millions of more live music fans around the globe, ensuring Songkick is available wherever fans are engaging the most.”

Now that the partnership is live, Jones said: “We’re constantly innovating to make the live music experience better, and this is a great example of how we’re utilizing Songkick’s extensive data to enhance the fan experience. Songkick and Shazam are both dedicated to making music fans’ lives easier, and we’re excited to see the impact of this enhanced discovery experience.”

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