Google Spotlight Stories Become Interactive 360° Videos

“A humble caretaker is surprised when a mysterious stranger causes mischief on the roof. He investigates, but can’t seem to catch even a glimpse of the troublemaker. And so the chase goes… room to room… up and down… The stranger remains just out of sight, leaving behind only a trail of gifts… Meanwhile, you’re following the action at your own pace, from whatever angle you please—behind you, to your left, to your right, or in front of you. All on your mobile phone.”

This is Google’s introduction to their new Spotlight Stories on YouTube that are enhanced using YouTube’s 360-degree interactive functions. The story introduction is the premise for their first video produced by the award-winning Aardman Animations, creators of Wallace and Gromit, and Shaun the Sheep.

The first Spotlight Story is ‘Special Delivery‘ which Google describe as a “Pink Panther style holiday caper”. According to Google you’ll want to watch the video a few times as you look around the world within video, you’ll continue to discover new secrets and encounter the 10 subplots, three potential watchable endings and over 60 moments.

Using your mobile device you can watch YouTube’s 360-degree videos which uses your devices sensors to move the video as you do. The videos are their best when viewed with Google Cardboard so that you can completely immerse yourself within the worlds created in the videos.

There are two versions of the video available, one which is optimised for Android Phones from Google Spotlight Stories in YouTube app. There is also a 360 version available on iOS and web browsers as Google didn’t want anyone to miss ‘Special Delivery‘. It seems that in the future Google Spotlight Stories will only be available on select Android Devices, at least for now.

Head of Social Media and Marketing, RouteNote

Charlie Brennan hits giant Spotify playlists with his new single

Charlie Brennan’s gorgeous new summery single is making it’s way out of speakers around the world as he hits some of Spotify’s massive playlists. Teaming up with the major up-and-comer Glaceo and getting in the…

Leave a Reply

Your email address will not be published. Required fields are marked *